Press Release
Project PINK BLUE (Health
& Psychological Trust Centre), a community-based cancer nonprofit in
collaboration with the Federal Ministry of Health, Abuja, Global Shapers Community
and LIVESTRONG Foundation is hosting the World Cancer Day (WCD) 2015 at
Sheraton Abuja Hotel, Abuja, Nigeria on Wednesday 4th February, 2015:
WCD Benefit Event and Saturday 7th February, 2015: WCD Walk, Race
& Cycling against Cancer.
World Cancer Day is commemorated globally by member nations
of the Union for International Cancer Control (UICC) on the 4th
February of every year as a unique day to raise awareness and generate
opportunities for individuals to see, hear, or read about Cancer.
The 2015 World
Cancer Day is taking place under the tagline ‘Not beyond us’, which will take a
positive and proactive approach to the fight against cancer, highlighting that
solutions do exist across the continuum of cancer, and that they are within our
reach.
The Walk, Race & Cycling against Cancer will bring
together women, men and youths to Walk, & Race with cyclists from Sheraton
Abuja Hotel Football Pitch, Abuja, through Central Area and back to Sheraton at
7am on Saturday 7th February, 2015.
The mission is create cancer
awareness, fund raise for cancer research and support to people battling with
cancer, and provide free cancer screening.
The Benefit Event will bring together stakeholders in
health, CEOs, philanthropists, celebrities, to raise N20million for cancer research
and support to people battling with cancer and to share how we can implement
what we already know in cancer control.
We will launch Cancer Songs from
FMOH, launch for the first time in Nigeria PPB Breast Cancer Navigation
Programme - an innovative information resource for women on breast lump;
Ministerial briefing, launching of a Documentary on Cancer Victims and Victors -
driven by a Nigerian cancer survivor; One Million Signatures against Cancer;
and Meet the Cancer Survivors at 10am, Wednesday, 4th February,
2015, Wazobia Hall, Sheraton Abuja Hotel.
Runcie C.W. Chidebe, Founder of Project PINK BLUE, says
“More people die of cancer in Nigeria because they lack access to accurate
cancer information and affordable screening services. More painfully, some
people seek for healthcare at late/advanced stages of cancer, where only
palliative care can be given; despite that some of these cancers are 100%
preventable, but many people are not aware of it. I want to urge every one of
us to come out and take action on the World Cancer Day 2015 and let’s all
show the world that cancer is simply not beyond us”.
The 2015 World Cancer Day campaign is articulated around
four key areas of focus:
Choosing healthy lives
Delivering early detection
Achieving treatment for all
Maximising quality of life
About Project PINK BLUE
Project PINK BLUE is
a community based and youth-led cancer non-profit that started as an NYSC
community development service with focus on Breast & Cervical Cancer
Awareness and Free Screening. The winner, Nelson Mandela-Graca Machel
Innovation Award, CIVICUS, Johannesburg, South Africa. (http://www.civicus.org/awards/#/viewnominations).
Winner, Global Shapers Community Abuja I AM BOLD Award, Shape Africa
2014, Semi-finalist in the Big Cancer Competition by LiveStrong Foundation,
Austin, USA (http://bit.ly/1sc6fwF)
and Nominated as Best Project 2013/2014,Youth Citizen Entrepreneurship
Competition with UNESCO, Berlin, Germany (http://bit.ly/17dD6Nw).
For More Information: www.projectpinkblue.org, Facebook,
Twitter, & Instagram: Project PINK BLUE
CONTACT: Runcie C.W. Chidebe
+2348036053866, 7086908385
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