Framework of indicators to gauge gender sensitivity in media operations and content.
The
aim of the Gender-Sensitive Indicators for Media (GSIM) is to contribute to
gender equality and women’s empowerment in and through media of all forms,
irrespective of the technology used. The main focus of the publication is on
the equality and gender dimensions of social diversity in the media.
UNESCO’s
commitment to gender equality and women’s empowerment is pursued through
gender-specific programming and gender mainstreaming with action in all of its
fields of competence. UNESCO’s Communication and Information Sector has engaged
globally in a wide range of gender-specific initiatives.
The
two perspectives, equality between women and men working in the media, and
equality in news reporting on women and men, are of equal importance and are
being stridently pursued.
It
is against this backdrop that UNESCO, in cooperation with the International
Federation of Journalists and many other partners, has elaborated this global
framework of Gender-Sensitive Indicators for Media. This is a part of a suite
of indicators being developed across all sectors of the organization to enable
effective assessment of diagnosis of areas within UNESCO’s mandate of media
development.
The
process that led to the preparation of GSIM extended over a two-year period. It
began in early 2010 with a global debate on the UNESCO Women Make the News
platform. A first draft of GSIM was then prepared and a year later it was
reviewed during an international consultation in Brussels.
Thereafter
a second draft was prepared. In order to further enrich it a second round of
consultation was carried out with UNESCO media partners globally. This
essential consultation enabled UNESCO to underline that GSIM is not an attempt
to limit freedom of expression and the independence of media, but to voluntarily
enrich these cardinal characteristics.
UNESCO
is confident that, if fully implemented and properly harnessed, GSIM will have
an impact that should be detectable in both qualitative and quantitative terms.
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Details
- Bibliographic reference
- Collation: 185 p.
- Publication year: 2012
- ISBN: 978-92-3-001101-7
Source: http://www.unesco.org
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